YouTube TV |
Considering the state of the market, though, many subscribers probably saw this coming. Within the last few months, Hulu with Live TV, DirecTV Now, FuboTV, and Netflix all saw their prices go up by $5 to $10 per month.
YouTube TV Channels
As previously stated, the service will provide live access to ABC, NBC, FOX, and CBS. The CW will also come with the service. However, the service really starts to shine when it comes to sports.
Google explained a bit why it felt the need to increase its prices. It has expanded its service to cover all of the U.S. and added more than 10 new channels since launch. It’s also adding Discovery, HGTV, Food Network, TLC, Investigation Discovery, Animal Planet, Travel Channel, MotorTrend and EPIX.
This represents a 25% price increase for newer members and a 43% price increase for early adopters of the service.
Aside from providing services to every US market, the latest changes to YouTube TV include 10 new channels and DVR upgrades, as well as the promise of other as yet explained features. Some of the added networks that may or may not be worth the extra $10 are Discovery Channel, TLC, and Animal Planet with OWN coming a little later this year. And if a consumer wants to spend even more money, EPIX is available at an extra cost.
“We are proud to partner with YouTube to deliver our beloved networks, talent and programming to YouTube TV subscribers,” said Eric Phillips, President of Affiliate Distribution at Discovery. “This agreement highlights how much viewers love our brands and the high value that passion has in the marketplace, and underscores YouTube TV’s commitment to offering high-quality programming to subscribers.”
It affects new members beginning on Wednesday and will apply to existing members on the first bill after May 13. YouTube TV originally launched at a cost of $35 per month, and increased the price to $40 per month in March 2018.
The $49.99 subscription is effectively immediately for all new subscribers, while current subscribers will see the price reflected in their next billing cycle after May 13th. Google adds that any YouTube TV members who are billed through Apple will see the cost of their subscription jump an additional $5 to $54.99 per month.